The CSS brand
CSS insures more than 1.6 million people and is the market leader in basic insurance. It is one of the strongest brands in the Swiss healthcare system.
Staying healthy, becoming healthy or living with illness: as a health partner, we accompany our clients through every state of health and every situation in life.
We revamped our brand identity at the start of 2022. The old logo, featuring the cyan-coloured crystal, had been in use for 35 years.
Our trademark shows the three letters CSS in a visually unique form. "Partnership" is the main idea behind it. The interconnecting elements create a strong, open and innovative symbol of interaction.
The logo stands for a CSS which looks to the future with optimism and confidence and devotes all its expertise and passion to helping shape the Swiss healthcare system.